He Invested NT$2 Million in a Bubble Tea Shop and Closed in 6 Months: The Landlord Smiled and Collected Rent While He Lost His Last Chance
He poured his family's NT$2 million reset capital — meant to last five years — into a bubble tea shop, and shut down within half a year. The landlord pasted a new "for rent" sign on the door. He sat in the empty shop and finally understood that the "gold-mine storefront with endless crowds" was actually a trap that used hustle as bait, dreams as fuel, and your life as the price. This article breaks down the three fatal mistakes most first-time entrepreneurs make — don't let your NT$2 million become someone else's tuition.